Material for this promotional brochure required multiple elements to flow from left to right through the page gutter, however most commercial printers cannot guarantee the elements of a spread will be vertically aligned.

Page layout and design took this into consideration and conveyed left-right flow in ways that are safer for a saddle stitch bound booklet.

Fast and slick animation work was used to compress large volume of information while retaining user's attention in a seamless flow.

Embedded preview is a selection of key fragments from the video.

▶ Watch full video on client's LinkedIn page

Brand needed a premium and tasteful look while keeping manufacture costs to a minimum. Unique colour and shape was achieved through creative use of off-the-shelf mateials (kraft paper square stickers, rotated at a 45° angle).

The use of a pointillist artwork afforded a unique look, while keeping use of ink low and limited to just one colour.

For the production of this corporate report, I analysed the data of a survey result, selected key findings to turn into data visualisations, planned and executed the report's structure and graphic design, and handled copywriting based on original and re-purposed business copy.

▶ Check out the full report here

This product walk-through video combined screen recordings captured by the client with stock footage and original motion grahics. The latter were used throughout the video to provide visual aid during parts where narration doesn't correspond to a screen-recorded clip.

Embedded preview is a selection of key fragments from the video.